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FREE BUGATCHI SHIRTS

September 2nd, 2008

Our customers are fanatical about the Bugatchi brand and we want you to share your opinions with others.

Send us an endorsement and we’ll send you a free shirt!
Include why you love the Bugatchi brand and why you recommend others shop at CEOgolfshop.com. You can also share a personal experience that you think is relevant to prospective buyers.

Three ways to get your free shirt:
1. Send a personal video. Be sure to wear your favorite Bugatchi Shirt. Accepted formats include digital video cassette, quicktime VR, or any Apple software format. If your computer has a camera built-in, we should be able to accept whatever format it records in.
2. Create an audio recording. First, call (888) 587-6787 - Ext 5 and record your your testimonial. Please practice before you call in! Second, email us a photo of you in your favorite shirt.
3. Mail photo and written testimonial via email or snail mail.

TIPS ON WHAT YOU MIGHT INCLUDE:
What is your name, City, State? You can use your first name only, but we’d appreciate if you used your full name, Job Title and Company name if possible. It’s free advertising for your company too! What items do you own? What makes this shirt your favorite? Do you ever complimented about your shirts? What do they say? If you have worn shirts made of the same fabric, why do you like the Bugatchi one better?

Example: “Hi, I’m Joe Smith, CEO of Paper Goods USA. I wear Bugatchi golf shirts, shorts, and some dress shirts too. My favorite Bugatchi shirt is the ribbed long sleeve with mock neck. The fabric is super soft. When I wear it I feel …. Fill in the blank. Compared to …. The Bugatchi shirt is better because …..”

FREE SHIRTS OFFER DETAILS
First 5 Video’s accepted- FREE BUGATCHI SHIRT, ANY STYLE IN STOCK.
First 5 Audio/photo combinations, accepted- FREE BUGATCHI SHIRT EQUAL TO YOUR HIGHEST PRIOR PURCHASE- IN STOCK
First 5 mail/photo testimonials- - Free Bugatchi mercerized cotton shirt (SKU 1525)
All other entries: $25 off any future purchase by 12/31/2008

When will I get my shirt or other gift?
Your shirt will ship within 2-4 weeks of your entry acceptance and receipt of your shirt size and color selection.

Where do I email my entry?
art@ceogolfshop.com
or
CEOgolfshop.com
2633 NE 26th Ave.
Lighthouse Pt. FL 33064

Audio entries 888-58-POPUP ext 5 / (888)-587-6787 ext 5

Who is the judge of entries?
Christine Speedy, CEO

What are my odds of getting a free shirt?
This offer is being made to our top 50 customers as of 9/1/2008. Any other customers who discover this promotion may also enter, regardless of the date of their first purchase.

Who can enter? Any CEOgolfshop.com customer as determined by bill to or ship to address in our customer records.

What is the entry deadline?
We will run the promotion until September 30, 2008, and reserve the right to change the date at any time we’ve met our promotional objectives.

USAGE RIGHTS RELEASE
By submitting your entry you agree that CEOgolfshop.com may use any information and images you supply in current and future marketing and promotional efforts, without any further compensation. CEOgolfshop.com is not responsible for lost entries.
We do not require personally identifiable information, however, it provides more value to our prospective customers.

LPGA English rule backlash

August 31st, 2008

The Asian American Justice Center (AAJC) is urging LPGA sponsors to withdraw support of the Tour until the English proficiency policy is retracted. As previously reported, LPGA will require all players to be proficient in English starting in 2009 and those who cannot pass an oral evaluation of English skills face suspension from the Tour. There are currently 121 international players from 26 countries on the LPGA Tour.

“This policy is tantamount to national origin discrimination, which is prohibited under Civil Rights Act,” said Vincent A. Eng, deputy director of AAJC. “The policy is an affront to our American principles of diversity and equality. It is even more unconscionable that the LPGA is devolving to past divisive and exclusionary practices of their sport following the successful closing of the unifying Olympic Games.”

“There is already a strong endorsement incentive for the players to learn English to increase their global marketability,” said Tuyet G. Duong, senior staff attorney at AAJC. “The new LPGA policy along with their actions to have a special meeting with the South Korean players, smacks of clear discriminatory targeting of those players.”

“The game of golf has a long history of exclusion of minorities and women and they have fought for years to be included in sport,” added Duong. “That is why it is shocking that the LPGA would issue this policy, which is completely contrary to the spirit of inclusion that drives LPGA pioneer women to continue breaking new ground in their sport. This will ultimately result in depriving the audience and fans of seeing the best golfers in the world.”

Golf pants

August 30th, 2008

CEO golf shop currently has it’s largest selection of pants ever in stock. Whether you are looking for men’s trousers or just a great pair of golf pants, we’ve got the fabrics men really want.

The Bugatchi pants come in three basic fabrics including polyester, a silk/linen blend, and tencel. The tencel pants were a big hit last season and are back again in new colors.  The Bugatchi Single Pleated Silk Pants has a matching fabric in shorts. The polyester pants have a very nice hand feel and are great for every day wear and are our most popular golf pants.

Golf gift cards

August 28th, 2008

Callaway golf custom gift cards are available online in the golf shop store. You can buy the card at a discount from the actual value and break the total into several cards. Great for stocking stuffers, tournament auction items, longest drive gift and incentive programs!

Available in a variety of denominations, the Callaway Golf Gift Card offers recipients the freedom to choose the gift they want making them ideal for any occasion. Best of all, Callaway Golf Gift Card recipients have access to a full lineup of products from one of golf’s most respected brands. All purchases are made on the Callaway Golf web site or by calling 877-CALLAWAY seven days a week.

Recipients can choose from Callaway® clubs, bags, balls, apparel, accessories, footwear, eyewear and more.
A Full-color mini catalog and ordering instructions are included. Your price includes a full-color imprint on the white paper label on the inside cover of the mini-catalog. Card values range from $50-500.

CEO golf shirts confusion

August 27th, 2008

There is another online retailer out there labeling every single product on their web site CEO golf shirts. Every item is listed in the search engines with CEO shirts or CEO golf shirts, even if the product is not a shirt! Hopefully this won’t cause any confusion and people won’t click through to their web site. I looked and there wasn’t anything I wanted to buy so I imagine you won’t either. They do not offer the high quality shirts for executives that we do, they just are advertising with the words of our web site.

I’m sure if you are an existing customer you’ll agree that our shirts are truly fitting for CEO’s. We don’t just say this, that’s who our customer base really is.

When you are searching for products or our site on the web, please realize our actual corporate name is CEOgolfshop.com. We have started some ads running CEO golf shop just so that people don’t end up at the wrong store by mistake.

Play hot, look sharp.

Christine

FINAL NOTE: Where will it all end in the world of SEO? Will companies write for their customers or will they continue trying to trick consumers into getting to their site all in the name of more eyeballs to improve web site traffic? Will Google ever find a way to stop nonsense like this?

UPDATE SEPTEMBER 2. It appears the Google bots have booted the other site out of the top listing. Nothing to do with us! Looks like we’ll be back on top for one more day.

Click here now to buy golf shirts.

LPGA Tour to require English

August 27th, 2008

The LPGA will require players to speak English starting in 2009, with players who have been LPGA members for two years facing suspension if they can’t pass an oral evaluation of English skills. The rule is effective immediately for new players.

Deputy commissioner Libba Galloway told The Associated Press, “There are more fans, more media and more sponsors. We want to help our athletes as best we can succeed off the golf course as well as on it.”

There are 121 international players from 26 countries on the LPGA Tour, about 20% of the total. The single largest group of foreigners are 45 players from South Korea.

We don’t know what the oral evaluation of English skills consists of, but I would bet it’s fair enough. The point is to get people speaking English so they can communicate with everyone. The rule simply assures that players will get started learning our language. If one in five LPGA golfers doesn’t speak english, the opportunities to grow the league are definitely hampered. Additionally, there is a cost associated with so many not speaking English just like there is in mainstream society.

Bottom line: It’s all good for the LPGA, for sponsors, and for fans. It’s a lot of work for the players, but if they are going to be in America, and role models for younger age groups, shouldn’t they have some proficiency of our language within 2 years? It may take a lot longer than that to really absorb it, but it’s a good start.

CEOgolfshop doubles online apparel and golf items

August 26th, 2008

Over the last 30 days, CEOgolfshop.com has nearly doubled the number of products offered in the online store. There are now nearly 200 different products with 1000’s of styles and colors available. Over 100,000 products are in stock at various warehouses we access. CEOgolfshop always sells the latest brand styles available, not clearance merchandise.

Due to the large number of SKU’s, fast changing inventories, and the different resources used to fulfill customer orders, CEOgolfshop is unable to maintain a live inventory for customers. This may occasionally inconvenience customers, but CEOgolfshop CEO Christine Speedy says “We fulfill a niche need for our customer base and our product depth exceeds any other resources our customers have tried. We may not be able to fulfill every color all the time, but we have so many options in fabrics and colors that we can nearly always find a suitable alternate.

The Bugatchi Apparel line has been expanded for both men and women. More photos have been added and inventory notations have been included for items in tight supply. CEOgolfshop focuses on customers who know what they want, and are seeking a reliable source to fulfill them.

Golf ball sales have doubled since updating the department this summer. Titleist and Nike Golf balls are the biggest sellers and CEOgolfshop expects incremental sales growth will continue with golf ball add-ons to apparel sales.

Bugatchi launches Men’s white fashion dress shirts

August 23rd, 2008

New for the 2008-09 Fall/Winter season, Bugatchi launched several white cotton fashion dress shirts, priced from $105. Each shirt has a different feel and a different fashion look. CEOgolfshop.com has selected three of them to sell in the online store. All are long sleeve and each has a different hand feel.

The Bugatchi long sleeve fashion dress shirt AS3223L44 has enough style you can look great without a jacket. The fabric has a 3-dimensional textured diamond pattern and is made with 99% cotton, 1% elastine, with a regular soft collar. The AS3221L42 100% cotton Bugatchi long sleeve shirt with spread collar uses stitching in a paisley pattern to create it’s design effect. The pattern appears white or shimmery (inverse) depending on how the light hits it. The Bugatchi fancy dress shirt AS3225L44 is made with 100% cotton. The fabric uses squares in a symmetrical fashion pattern that varies in appearance from grey to white with lighting. The fabric is somewhat shimmery and has a satin like feel. It has a hidden button down collar.

What is Tencel? How does it compare to other Bugatchi fabrics?

August 22nd, 2008

TENCEL® is Lenzing Fibers’ brand name for lyocell. A major break-through was made with the development of the unique nanofibril structure of this fiber. TENCEL®, made from wood pulp cellulose, offers a unique combination of the most desirable properties of man made and natural fibers: soft as silk, strong as polyester, cool as linen, warm as wool and as absorbent as cotton. Quite simply a “break-through” fiber.

The Bugatchi Tencel shirt introduced for the Fall/Winter 2008- 2009 season feels at least as soft as their high modal rayon content shirts, maybe even softer. It’s definitely a lightweight fabric. There is some stretchiness to the shirt, but minimal.

Lenzing calls Tencel® environmentally friendly and a good choice for people with sensitive skin. However, process of dying the fabric may include treatments with chemicals that could affect your skin. CEOgolfshop has never received any negative customer feedback about any Bugatchi shirts. In fact, most customers rave about how the shirts are the best they have ever worn,

Tencel garments are often recommended as good for travel because they pack light and retain their shape. Many Tencel® pieces are machine washable; though you should follow the label’s instructions for specific wear. If washed in cold water, Tencel® garments shrink about 3% with the first washing, but then won’t shrink in future washes. Tencel® also dries quickly, so drip-drying it may not take long.

The Tencel fabric compares favorably to silk shirts as well. Most people like silk for the hand feel. The Tencel shirts have a superb hand feel, but also are easier to care for and probably hold their shape better in varying weather, especially high humidity.

Bugatchi Uomo launches men’s Fall Knit shirts

August 22nd, 2008

New for the 2008-09 Fall/Winter season, Bugatchi launched a new knit made with 85% modal rayon and 15% polyester. The fabric is so soft and smooth it feel’s like heaven on earth.  The medium weight stretchy knit is  perfect for fall weather. I don’t know whether to call this a sweater or sweatshirt  or just a knit shirt. It’s lighter than a typical sweatshirt but heavier than your average shirt.

The Bugatchi knit is available in three styles including, long sleeve mock neck, long sleeve half zip with self collar, and short sleeve crew neck. For those who love the ribbed modal rayon shirt, I think this smooth fabric makes a nice addition to your Bugatchi collection, giving a little variety in fabric textures you wear.